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Forms completed +103% by HubSpot

DNA United Forwarders is a freight forwarder in Breda, where you can go for shipments for sea, road and air transport to a large number of destinations within Europe. They always strive for a logical and responsible solution, which is the most suitable for a company.

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42% Increase in page views
98% Website health score
103% Increase in HubSpot form submissions
The start of DNA United Forwarders

Increased online visibility and growth through a complete marketing approach

DNA United Forwarders provides logistics solutions and transportation management for businesses, but in a competitive industry it is essential to be highly visible online. Therefore, DNA sought a strategic marketing partner who would not only help them with a user-friendly and secure website, but also improve their online reach through SEO, SEA, social media and strengthen their brand positioning. The goal was to attract more job applicants, generate more followers on social media and most importantly improve their Google ranking to stay ahead of the competition.

Working Method

Tight planning & maximum results

The partnership between DNA United Forwarders and Addmark is more than just a project: Addmark has become a full-service marketing partner that manages DNA's complete strategy. How we do that? We can tell you in 5 steps.

We always begin with a thorough analysis of the existing situation. This includes mapping the current processes, systems and goals. This allows us to identify targeted areas for improvement and develop a strategy that meets the company's specific needs.

Based on the strategy, we get to work developing the necessary systems or platforms, optimizing the user experience and visual appearance to increase engagement.

After the initial implementation, we continuously improve functionalities and ensure integration with existing systems. This contributes to efficiency and ease of use.

We implement automated processes and manage targeted campaigns to increase efficiency and improve customer interaction. This increases conversions and improves customer relationships.

After launch, we continue to monitor and analyze performance. Based on data obtained, we make optimizations to drive growth and continue to meet business goals.

1. Strategy & Analysis

We always begin with a thorough analysis of the existing situation. This includes mapping the current processes, systems and goals. This allows us to identify targeted areas for improvement and develop a strategy that meets the company's specific needs.

2. Development & Design

Based on the strategy, we get to work developing the necessary systems or platforms, optimizing the user experience and visual appearance to increase engagement.

3. Optimization & Integration

After the initial implementation, we continuously improve functionalities and ensure integration with existing systems. This contributes to efficiency and ease of use.

4. Automation & Campaign Management

We implement automated processes and manage targeted campaigns to increase efficiency and improve customer interaction. This increases conversions and improves customer relationships.

5. Monitoring & Growth

After launch, we continue to monitor and analyze performance. Based on data obtained, we make optimizations to drive growth and continue to meet business goals.

A fresh start with the help of marketing plans and HubSpot

The Foundation laid for continued growth and success

After several months of intensive collaboration, DNA United Forwarders has made significant progress. The website achieved a 98% health score and page views increased by 42%. In addition, their Google ranking improved for key search terms and they saw a 103% increase in HubSpot form submissions. Social media followers grew significantly, increasing brand awareness and getting more applicants to apply. With the optimized website and integrated marketing strategy, DNA United Forwarders now has the right tools in place to continuously meet their goals and achieve further growth.

"Our motto is: Whatever it takes, we take it here. Very nice that the working method of our partner Addmark is completely in line with this."
Arco Bakker CEO
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