SEO Competitor Analysis

How you rank in search engines is a key indicator of your online success. That is why an SEO check analysis is essential. It shows how you currently perform in search and what is needed to rank higher. This is the starting point for all your online marketing activities. An SEO competitor analysis is the logical next step because it reveals how you perform compared to your competitors.
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SEO Competitor Analysis

What is an SEO competitor analysis?

An SEO competitor analysis helps you improve your online position. In SEO you want to outperform every competitor active in your niche. A thorough analysis maps your competitors’ activities so you can use them for your own marketing strategy. You need to know what is happening in the market to attract new leads.
With a careful analysis it quickly becomes clear whether you should adjust your SEO course to stay one step ahead of your competitors.

What is the value of an SEO competitor analysis?

An SEO competitor analysis is useful for several reasons. Addmark highlights the most important benefits:

You get to know your niche and your competitors better.
You improve your chances when entering a new market.
You strengthen your leading position in the search engines.
You adjust your SEO approach if it turns out competitors are working more smartly than you.

An SEO competitor analysis is an excellent way to outsmart other businesses in your niche.

How do you conduct an SEO competitor analysis?

Curious how your competitors are performing with your target audience? Start with an SEO competitor analysis. How do you do that? Addmark explains:

Identify your SEO competitors.
Conduct keyword research and look at relevant keywords with high search volume.
Focus on long and specific keywords.
Analyse your competitors’ content.
Check backlinks for quantity and quality.
Investigate how your competitors score with a technical SEO analysis.

A competitor analysis is a great method for getting to know your competitors better. It also helps you implement website improvements so you can achieve higher rankings in the search engines.