Landing Page

Do you want to attract more visitors to your website and improve conversion as well? You achieve this with a well-crafted landing page. This page has one important goal: to encourage a visitor to take action! The purpose of a landing page is to bring the right customers to your business. Do you want to guide a visitor step by step through your unique story? Creating a landing page is an excellent start!


Addmark is at home in the world of content marketing and specialises in improving online marketing performance. We are happy to help you write an effective landing page. 

What is a landing page?

A landing page is a page whose goal is to turn a visitor into a customer. The individual arrives there after clicking on an online advertisement, a link in a newsletter, or just via Google. 


A good landing page immediately answers a visitor’s question and invites them to take action. Think of filling out a contact form or making a purchase. That is why it is important that the page offers added value to the reader. Draw attention to your service or product and convince the visitor that you are the solution to the problem your potential customer faces.

Creating a landing page, how do you do that?

Would you like to create a high-converting page and are you looking for a landing page example? Addmark is happy to explain what a good landing page needs to include:

  1. Immediately grabs attention for a product or service;

  2. Always sparks a visitor’s interest;

  3. Convinces the reader that you are the solution to the problem;

  4. Encourages a visitor to request a quote or place an order.

 When writing a landing page, keep headers, subheaders, and lists in mind. This makes your message clear and easily scannable for a potential customer.

What advantages does a good landing page offer?

Creating a landing page always brings benefits. Addmark lists the most important plus points:

  • The page is tailored to a visitor’s needs, so the chance of conversion is high;

  • The page focuses on one specific product or service;

  • With the page you attract more relevant visitors to your website;

  • A landing page keeps a website visitor on your site longer;

  • The results of a landing page are measurable.
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